Business training & networking programme
Take the struggle out of comms freelancing
This is a club exclusively for PR, communications and marketing freelancers and consultants who want more from their comms business. No BS, no time-wasting – just tactics and motivation to help you grow.
Attract more clients, charge what you’re worth, and be part of a strong, ambitious network of VIP comms professionals.
Make 2026 the year it all works like a dream
Do you wonder where your next clients will come from?
Scared you’re undercharging?
Worry you’re working hard but not getting very far?
It’s not easy working for yourself.
You do excellent work for clients, but now it’s time for you to start working ON your business as well as IN it.
If you are a comms or PR freelancer or consultant this is the programme that will help you work smarter:
Earn more money
Free more time
Feel more confident as a business owner
You’ll discover how you can feel more in control, and behave more like a strong, successful entrepreneur.
And you will build a brand that attracts the right clients, who buy your services at the right price.
Learn and implement real-world strategies to run your business
Comms Business Club gives you a year long programme of growth: learn how to make your comms freelancing business work brilliantly in the first six months, then get motivation and support to put it all into place.
1
The Business
Success course
Practical business training will show you how to turn things around. You’ll refine what you sell and how much you charge, hone your business model, and design a powerful marketing strategy.
2
The monthly
mastermind sessions
Live mastermind sessions where members person take the mastermind hotseat for 10 minutes. Each person describes a business challenge before Hel and the group gives advice, inspiration and feedback.
3
The Business
support network
The online private networking club is a supportive group of comms pros who are on your side and share your ambition – we all grow together. We don’t make contacts, we make friends – this is your business tribe.
Learn & grow with Hel Reynolds
Successful business owner, Hel Reynolds, designed this programme in 2020 to help you quickly move your business to the next level.
Hel will unlock your full potential by showing you how to take the skills, knowledge and expertise you already have, become a recognised expert in your field, and create an authentic personal brand.
Hel, who runs Comms Creatives, gathered every effective tactic, strategy and tip she’s learned (often the hard way!) over 12 years of running her comms business.
Business classes & networking
Join interactive live video lessons, and strategise with other comms business folk in our private online networking space. Missed a live session? Don’t worry you can watch the replays whenever you like.
- Our proven system to build an audience and sell your services
- Sell without feeling dirty, or like a big-head!
- Get your pricing right
- Simple but powerful email marketing
- What social media platforms to use, and how to use them
- Easy ways to attract new clients, and sell more to the clients you have
Your business mindset
Jan 2026
From employee to entrepreneur mindset – what you need to know and do to get more clients, increase revenue, and make your business fly. Planning and goal-setting for success.
Positioning your business in the market
Jan 2026
Fine-tuning your offer, correctly pricing your services & zoning in on your customer needs. This one is about making your services are irresistible to your potential clients
Build your marketing strategy
Feb 2026
Yes we promote brands tor a living, but doing it for our own businesses can feel trickier! We’ll create your marketing roadmap to get regular, easy sales.
Lead magnets & automated sequences
Feb 2026
How to consistently attract new clients with minimum effort using attractive freebies, and email. You’ll create content that work for you to consistently get you a new clients.
Social media marketing that sells
March 2026
How to get your social media to actually makes people buy from you. Make the most of your time, post on the right channels and ensure it gets real results for your business.
Websites that get people to buy
March 2026
Discover what should your website include to make more sales. We’ll look at what to rewrite on your home page, discover the pages you need, & the pages you need to scrap.
Email marketing that sells
April 2026
Email may not be sexy, but it’s powerful if you do it well. Newsletter, special offers and personal outreach – how you can increase revenue with email.
Tools, staff and time-management
April 2026
Doing it all yourself is hard, and not always effective. What do you need to outsource? What will you grow, where will you scale back & how will you invest YOUR time?
Your unique business plan
May 2026
This is it. Now you know what you need to do and how to do it. In this session you will confidently set out your next steps, sources of motivation and phases of growth.
The live mastermind sessions
Thursday Jun 11th: 1pm-3pm
Thursday July 9th: 1pm-3pm
Thursday Aug 13th: 1pm-3pm
Thursday Sep 10th: 1pm-3pm
Thursday Oct 8th: 1pm-3pm
Thursday Nov 13th: 1pm-3pm
Friday Dec 11th: 1pm-3pm
This is the no-nonsense guide to making sales
These video lessons, templates and resources will help you get all the clients you need to easily run a thriving business.
You’ll discover how you can feel more in control, and behave more like a strong, successful entrepreneur.
And you will build a brand that attracts the right clients, who buy your services at the right price.
And, of course, every comms pro is different
All of our members have varied goals. Unique circumstances. They’re at different stages of their career.
Some want to triple their income. Some want to make more time to spend with their family, and move to a three day working week.
Some just want to beat that feeling of imposter syndrome!.
We’ll help you work out what’s right for you, and show you how to get there.
Start growing your business
today for £149 +VAT a month, or
£1699 +VAT for the year
No more procrastination!
No more imposter syndrome!
No more wondering how you’ll find your next client!
Let’s build this thing together.
Book your place for 2022
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Hel’s story: how my business thrived
Once I started thinking of myself as a business owner as well as a comms professional, I turned my hopes into reality.
I had no idea how to run a business when I left my job to go it alone.
When you switch from corporate comms to freelance or consultant life, you take on two jobs.
- You’re an expert communicator
- You’re an amateur business owner
In some ways I thought my comms skills would be enough.
But I also felt like successful business people all seemed to know something that I hadn’t found out yet.
From keeping afloat to living the dream
I was doing alright for my first few years, and I took whatever work came my way. But money was tight and, even though I needed more clients, I always felt overwhelmed by the work I had on.
I read a zillion business books. I asked successful people what they did to become so awesome.
And I changed how I marketed myself. I changed how I thought of my role as a comms freelancer. And I got a business coach.
Then the business started flying!
Importantly, I also found ways to provide THE BEST services and experiences for my clients, that made a huge difference to their work, and helped them brim with confidence.
In 12 years, I’ve gone from winging it and being skint – to:
- Working 4 days a week doing what I love (and having time to rest)
- Having a very nice income
- Having THE BEST clients and comms community that nake me smile everyd day
- Bringing my lush sister in to work in the business, and building a small team of remote colleagues who help us manage the work
- Being fitter and healthier with time to look after myself as well as my business
We’re on always on a learning journey, of course – and we’d love to take you along with us on this entrepreneurial adventure.
You too, can turn your comms and PR business into a high-earning, manageable operation that you are proud of.
You don’t have to take huge risks, or do anything you’re not comfortable with.
We’ll show you how to get to the next level for you, and be in your corner to cheer you on all year.
Let’s Get Started
Ready to make a real change? Let’s build this thing together!
FAQ
Joining a development programme like this is an important investment of your time and money.
So you want to be sure it’s right for you. If we haven’t answered your questions here, drop us a line and we can chat about if it will work for you.
What if I miss a live lesson or mastermind?
Chill. We get that you’re busy, and sometimes life or work might need attending to. Take part live as much as you can, but remember that all lessons are recorded and you can catch up whenever you want.
We will have all videos and resources in the Comms Business Club library, which you can access all year. I’ll show you that during our first lesson.
What if my competitor is in the group, or I feel awkward about it for some other reason?
The group is really small, and we’re going to do everything we can to support each other and lift each other up. In our club, we always support, we sometimes we collaborate but we never compete with each other.
It benefits us all to be each other’s cheerleaders.
However, if you’re ever uncomfortable or worried for any reason, just let me or Lesley know and we will get to the bottom of it.
Is this just a course?
It’s a course – but you’ve also signed up for one year of membership to the club. That means you can:
- Access all the course materials in your own time
- Use our network to chat, or buddy up with another entrepreneur to hold each other to account, or share ideas and knowledge. All of us together are one heck of a hive mind.
- Ask Hel anything, or request a topic to be covered on live video Q&A with me and your club colleagues every month.
How do I take part in live sessions?
The lessons get live-streamed into our private online training room. The lessons start in there at 1pm on Thursday, and you will be chatting and asking questions in the comments section as we go along.
Some people leave at 3pm to pick up kids from school, or get on with work – others stay online to chat (with the occasional cocktail or mocktail to help the networking along).
What if I'm more experienced/inexperienced than everyone else?
We are all comms experts. But as entrepreneurs, we’re at different stages of confidence and effectiveness.
You may know more than you thought, and you may realise there’s a whole business world you have yet to discover.
Either way – you’re going to be part of a brilliant network of comms freelancers who help, teach and support each other.
Beginners in business: you’re going to avoid all the mistakes I and many other comms pros have made in running our businesses. You’ll learn a lot, and we’ll help you take manageable steps to get a fully functioning, successful business going.
Experienced business owners: this course is about you taking action. So if you know loads about, say, email marketing or social media selling, we’ll support you to bring it up a notch. If your brand, pricing and services offer is awesome, we’ll get you to fine-tune it so it’s more ambitious and creative.